One of Peter Drucker’s best quotes is:
“The greatest resource of potential demand lies in the area of non-customers.”
Each one of us can apply this simple truth in our job search or in our current jobs. Said another way, this quote could easily be:
“The fastest way to a remarkable career lies in becoming bigger than the job itself.”
I am not sure how to measure this…but I am convinced that most jobs are, frankly, bigger than the people who are now in them. You just have to browse through one of the best job search engines now on the net, LINKUP.com, to see what I mean.
Any job you hold deserves your best. Ask some of the 10% who are craving your job.